Our story
COMFORT YOU CAN COUNT ON.
The story of our bamboo journey started simple — with underwear. But not just any underwear. The kind that feels ridiculously soft, fits just right, and makes your day a little better. That’s what we set out to create.
We're a Canadian company that believes comfort shouldn't be complicated. And bamboo? It's a game-changer. Naturally breathable, moisture-wicking, and oh-so-gentle on your skin — it's everything you want in everyday basics. Once you try it, there's no going back.
Good underwear really does make a difference. To your mood, your day, and even your confidence. We’re here to bring you that feel-good factor, one pair at a time.
designed in canada
All of our clothing is exclusively designed right here in Canada, where comfort, quality, and style come together. We work closely with skilled manufacturing partners in China who help bring our designs to life with care and precision.
We chose bamboo as the star of our fabric — and for good reason. Bamboo is one of the most sustainable plants on the planet. It grows incredibly fast (it can be harvested up to six times a year!), and it doesn't need pesticides or harmful chemicals to thrive. That means it’s naturally resistant to pests and way easier on the environment than traditional crops.
sustainable harvesting
Only mature bamboo stalks — typically between 2 to 4 years old — are carefully harvested, while the root system stays intact. This allows the plant to continue growing naturally without the need for replanting, making bamboo an incredibly renewable and eco-friendly resource.
creating the bamboo fabric
Once harvested, the bamboo is processed into a soft, breathable yarn. To make the fabric even more durable and comfortable, bamboo yarn is often blended with other natural fibers like cotton, resulting in a strong yet luxuriously soft material.
crafting the bamboo clothing
The bamboo-blend fabric is then cut, sewn, and transformed into ultra-comfy clothing essentials. From underwear to everyday basics, each piece is designed to offer comfort, breathability, and lasting quality — all while being kinder to the planet.
It's the first layer of clothing you put on every day. Wearing good quality undies can have a massive impact on your life. You'll enjoy looking and feeling better with every outfit choice!